T239706 Suggested Edits Data Reporting - Part 2 Image Captions

The Android team have experimented with a number of ways to alert users about the Suggested edits feature. We would like to assess the relative effectiveness of these methods so that we can prioritise our work for Q3. https://phabricator.wikimedia.org/T239706

02)Product decision: Should we change the current concept of teasing image related edits in V4? (currently image captions)

Data requested:

  1. Count edits and users who edited via Suggested edits “Add image caption” CTA on article page (note: this is called "leadImage" in the database)
  2. Count edits and users who edited via Suggested edits “Add image caption” CTA in gallery module
  3. Put these numbers into perspective with Suggested edits

54 Day Data Sample

Data used in this report was pulled from MobileWikiAppEdits, and shows user data from 12-18-2019 to 02-10-2020.

Event Counts and Averages

From gallery the average daily 'start' event was 230 and daily completed was 72, with an average completion rate of 30.1%.

From article the average daily 'start' event was 706 and daily completed was 81, with an average completion rate of 11.3%.

For comparison, image edits from SuggestedEdits average daily 'start' event was 481 and daily completed was 130, with an average completion rate of 26.5%.

In [37]:
df.plot.area(x='date',y=["leadImg_ctr","gallery_ctr"],stacked=False,figsize=(12,8), color=['blue','darkorchid'], title="Completion Rate (in percent) by Edit Source")
plt.ylabel('%');